SourcerySourcery

Services

The operations work behind faster revenue.

Six disciplines, one flat hourly rate. Engage us for a single fix or run your whole operations function — the model flexes to what you need.

Marketing Ops & ABM

We build, fix and run the automation, scoring and reporting behind your pipeline — across Marketo, HubSpot, Pardot and Eloqua — so the right message reaches the right account at the right time.

  • Platform administration kept clean, governed and current — not bloated
  • Migration and implementation onto or between MAPs with no downtime or data loss
  • Lead lifecycle, routing and scoring that sales actually trusts
  • ABM strategy and orchestration that works target accounts across channels
  • Nurture and segmentation that reacts to where the buyer is
  • Campaign attribution your leadership believes
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CRM Admin & Sales Ops

We take the admin off your reps, clean up the data underneath, and build the automation and reporting that make Salesforce a tool people use instead of work around.

  • CRM administration that keeps the org tidy and governed — one reps want to use
  • Automation (Flow, Apex, API) that removes manual steps safely
  • Sales prospecting process design — a repeatable outbound motion
  • Pipeline management and forecasting leadership can stand behind
  • Commercial intelligence reporting that's signal, not noise
  • Data automation and enrichment that keeps records clean
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Data & GTM Intelligence

Clean, enriched, trustworthy data — and the signals that tell your team which accounts are actually in-market — tied to dashboards your leadership believes.

  • Data hygiene — cleanse, dedup and standardise — so everything downstream works
  • Enrichment from your preferred third-party providers
  • Intent and buyer-signal monitoring that points your team at real opportunities
  • Account hierarchy architecture that reflects how you actually sell
  • Revenue and pipeline dashboards leadership can trust
  • Consent and cookie management handled properly (GDPR / HIPAA)
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Campaigns & Demand Generation

End-to-end campaign delivery — email, landing pages, paid and ABM — engineered to create and capture demand and measured against pipeline, not vanity metrics.

  • Email design, build and scheduling that ships in days, not weeks
  • Landing pages, forms and dynamic content that convert
  • Paid search and paid social, managed to pipeline
  • ABM multi-channel orchestration against target accounts
  • A/B and multivariate testing baked into the process
  • Webinar and event operations, end to end
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Email & Social Strategy

Email and social that earn attention and land in the inbox — managed end to end, with deliverability, consent and a content cadence handled for you.

  • Email strategy and scheduling, managed end to end
  • Social strategy and posting that keeps a consistent cadence
  • Sales sequences and prospecting that get replies
  • Automation and nurture that reacts to behaviour
  • Consent management across regions
  • Deliverability — SPF, DKIM, DMARC and list health — handled properly
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AI & Integrations

We connect your stack and put AI to work where it earns its keep — integrations, enrichment and agents that remove manual steps without breaking your governance.

  • AI agents for marketing and sales operations, scoped to real workflows
  • AI for CRM and RevOps — enrichment, summarisation, validation at record level
  • An AI audit and roadmap so you start where the value is
  • AI search visibility (GEO / AEO) so your brand gets cited by answer engines
  • Custom integrations and workflows across your stack
  • Guardrails and governance so it's safe to roll out
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How we work

Audit, build, run

No big-bang projects. We work in increments you can see and measure, so value shows up early and compounds.

1 · Audit

We map your stack, data and reporting as it is today, and find where the friction and leakage live.

2 · Build

We fix and build — flows, integrations, dashboards, campaigns — in small, reviewable increments.

3 · Run

We keep it running and improving, with reporting you trust and a clear backlog of what's next.

$0M
Pipeline created (SciLeads, 12 months)
$0K
Bookings influenced
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One transparent flat rate

Recommendations

What clients say about the work

Read all recommendations

I had the pleasure of working with Paul at SCIEX and was impressed by his expertise in Salesforce and marketing automation. Paul consistently brought clarity and efficiency to our CRM and automation initiatives, translating complex requirements into practical, high-impact solutions for both marketing and sales teams. He is highly knowledgeable, collaborative, and results-driven, with a strong ability to improve processes and drive meaningful business outcomes.

SCIEX

Marie-Lise Perrault

Senior Global Marketing Communications Manager - Biopharma & Pharma

SCIEX

I had the extraordinary experience of working with Paul for a year while we were both at Metabolon. Paul isn’t just passionate about marketing, he lives and breathes it. His mastery of marketing automation tools is impressive, but what really makes him shine is the way he obsesses over the details. Every campaign, every workflow, every single decision has been crafted with care and precision. But here’s the real gift: Paul isn’t just a technical wizard. He’s a leader who brings heart and community to the table. He has this uncanny ability to turn complexity into clarity, and he does it in a way that lifts up every single person he works with. Every project with Paul feels structured, purposeful, and honestly, fun. If and when I have the chance to work with Paul again, I’d do it in a heartbeat.

Darktrace

Libby Bean

Sales Operations Manager, Amercias Commercial East & West

Darktrace

I’ve had the pleasure of working with Paul for nearly three years, including two years where he was my direct reporting manager. Paul is an exceptionally passionate marketing professional with deep expertise in marketing automation tools and systems. His attention to detail is remarkable and consistently sets a high standard for quality and precision in everything he does. What truly sets Paul apart is his rare ability to combine strong technical knowledge with thoughtful, people-focused leadership. He brings clarity, structure, and purpose to his work while empowering those around him to grow and succeed. As he takes the exciting step of starting his own marketing consultancy, I have no doubt he will bring the same level of excellence, insight, and dedication to his clients. I wish him every success in this next chapter and couldn’t recommend him more highly.

Metabolon, Inc.

Mercy Sharanya Mohanraj

Marketing Operations Specialist

Metabolon, Inc.

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